Social Media Marketing (SMM) Why is social media so important for business?Social media marketing is the easiest way to reach a large audience. Currently, half of the world's population, 3.8 billion people, use social media. Moreover, this number is constantly growing — since 2019, the number of users has grown by 9.2%.
Social platforms are essential for increasing brand awareness. According to Hootsuite, 52% of...
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