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Leonard Pokrovski

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2024-08-30 20:22:18 -

B2B Marketing
B2B Marketing In B2B (business to business), one company sells a product or provides a service for another company. For example, a coffee shop buys coffee machines from a supplier. Or a consulting firm buys accounting software from an IT company. In this article, we will tell you what B2B marketing is, what is its target audience, sales funnel, and much more↓...

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Dacey Rankins

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2025-04-07 17:32:34 -

What Are the First Steps to Starting a Startup?
Starting a startup is an exciting journey, but it can also be overwhelming. Many aspiring entrepreneurs are eager to jump in but may feel unsure about where to begin. The good news is that the first steps to starting a startup are critical in laying a strong foundation for success. In this article, we'll guide you through the essential initial steps to take when launching your business. 1....

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Dacey Rankins

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2025-04-07 17:24:00 -

What Skills Do I Need to Start a Startup?
Starting a startup is an exciting yet challenging journey. It requires a combination of skills that go beyond just having a great idea. To successfully launch and grow a business, you must develop a range of competencies. In this article, we'll explore the essential skills that every aspiring entrepreneur should master before embarking on the startup journey. 1. Entrepreneurial Mindset An...

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Leonard Pokrovski

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2024-08-30 00:02:17 -

Why does a start-up business need marketing?
Why does a start-up business need marketing? It seems that the English-language term "marketing" describes something distant, necessary only for large corporations. But this is not true: every company does something called marketing, but not every one does it consciously and competently. We explain what the essence of this activity is, why marketing is broader than advertising, how to...

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