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What Are the Challenges or Disadvantages of Mobile Marketing?
Introduction
Mobile marketing has revolutionized how brands communicate with their audiences....
How Is Positioning Different from Branding, Differentiation, and Value Proposition?
Introduction: The Web of Marketing Concepts
In marketing discussions, a few terms tend to blur...
Types of market-oriented environmental tools
Key points
The three main categories of market-oriented environmental policies are...
How Do You Build and Validate a Management Science Model?
Building a Management Science model involves several systematic steps, from defining the problem...
Paddleball - what is it?
Paddleball - Paddle-ball
Paddleball is a sport that can be played on a half-court court using...