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How Can the Product Be More User-Friendly?
User experience (UX) is the cornerstone of any successful product. A product can have...
Guerrilla Marketing vs. Viral and Traditional Marketing: What’s the Difference?
Understanding what sets guerrilla tactics apart from viral content and conventional advertising....
Customer Service
Customer service is an essential part of any business, big or small. It is often the first point...
Real interest rates and international capital flows
There is more to international exchange than the flow of goods and services across borders:...
What Are the Key Responsibilities of a Startup CEO?
The role of a startup CEO is both exhilarating and daunting. Unlike in mature companies...