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How Long Should a Marketing Plan Be?
Introduction
One of the most common questions marketers face when designing a marketing plan is:...
B2B Marketing Often Targets a Buying Group: How to Define Each Member and Their Influence
In B2B marketing, purchasing decisions are rarely made by a single individual. Unlike B2C, where...
How Do Analytics Tools Support CRO?
In today’s digital economy, traffic alone is no longer enough to guarantee online success....
When Can I Expect to Hear Back?
One of the most common and anxiety-inducing questions from candidates during interviews is,...
Blues, go away: 7 ways to cheer yourself up
The period of transition from one season to another is often accompanied by a depressed mood. How...