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How Is Positioning Different from Branding, Differentiation, and Value Proposition?
Introduction: The Web of Marketing Concepts
In marketing discussions, a few terms tend to blur...
How Will I Market My Business?
Marketing is the lifeblood of any business. Whether you're just starting out or looking to expand...
How to Do Mobile App Marketing: From Installs to Retention and Growth
Introduction
Launching a mobile app is only half the battle. The true challenge begins once your...
What Are Effective Brainstorming Techniques for Startup Ideas?
Coming up with the right idea is one of the most crucial steps in launching a successful startup....
Google Ads contextual advertising: an effective way to attract customers
Contextual advertising in Google Ads (formerly known as Google AdWords) is one of the most...