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Ford против Ferrari. Ford v Ferrari. (2019)
В начале 1960-х Генри Форд II принимает решение улучшить имидж компании и сменить курс на...
How Is User Behavior in Search Different From General Behavior on Websites?
When people browse the internet, their actions can be categorized into two broad contexts:...
How Do I Pitch to Journalists? A Complete Guide to Successful Media Outreach
Introduction: The Art and Science of the Perfect Pitch
In an era of constant information...
When and How Should a Brand Reposition (or Update Positioning)?
Introduction: The Constant Evolution of Perception
No brand exists in a vacuum. Markets shift,...
Rules of conduct in case of emergencies in everyday life
1. RULES OF CONDUCT IN CASE OF FIRES IN EVERYDAY LIFE
Fire is always a disaster. However, not...