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Performance Marketing in B2B and B2B2C: What to Do If the Context Doesn't Work
B2B lead generation is not an easy task. Its implementation is complicated by the characteristic...
How Do I Align Business Strategy with Organizational Goals?
One of the most important tasks for any organization is ensuring that its business strategy is...
The Keynesian perspective on market forces
Key points
The Keynesian prescription for stabilizing the economy implies...
The World of Game Conventions: Celebrating Gaming Culture and Community
Game conventions are the epicenter of gaming culture, offering enthusiasts a chance to gather,...
What Are the Industry Trends Affecting Competitors?
When analyzing competitors, it’s not enough to look only at what they’re doing now....