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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-09 18:42:33 -

Should I Do Market Research Myself or Hire an Agency? (Complete 2025 Guide)
Introduction: The Dilemma Every Business Faces Market research is one of the most crucial investments a business can make. Whether you’re launching a new product, entering a new market, or trying to understand customer pain points, insight is everything. But here’s the big question:Should you conduct market research yourself or hire a professional research agency? Both approaches...

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Oleg Berman

Mise à jour de la photo de profil
2025-10-10 01:52:31 -

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-10 20:01:45 -

What Are the Key Stages in a Market Research Project? (Step-by-Step Guide for 2025)
Introduction: Why Understanding the Market Research Process Matters Every successful business decision — from launching a new product to refining a pricing strategy — begins with one critical activity: market research.But market research isn’t just about running a quick survey or scanning a few online stats. It’s a structured process, involving multiple carefully...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-10 20:03:29 -

How Reliable Are Market Research Results? (And How Much Should You Trust Them?)
Introduction: The Confidence Problem in Market Research Market research is often described as the foundation of smart business decisions — but how much can you really trust the results? You might spend weeks conducting surveys, running focus groups, or analyzing customer data, only to realize that your insights didn’t translate into success once applied in the real world. A new...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-10 20:07:35 -

When to Stop Researching and Make Decisions: Knowing When You Have Enough Data
Introduction: The Trap of Endless Research In the world of business, information is power — but too much information can also be a trap.Many companies fall into the habit of conducting research after research, gathering endless data, and running one more survey, one more focus group, one more analysis... all in the hope of reaching absolute certainty. But here’s the truth:...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-10 20:08:59 -

Common Mistakes and Pitfalls in Market Research (and How to Avoid Them)
Introduction: Why Good Research Still Fails Even the most ambitious marketing teams and well-funded research projects can fail to deliver useful insights — not because research isn’t valuable, but because it’s done incorrectly. From poorly designed surveys and unrepresentative samples to misinterpreted data and overconfidence in flawed conclusions, market research mistakes...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-10 20:10:19 -

How to Analyze and Interpret Market Research Data (Step-by-Step Guide for Businesses)
Introduction: The Art and Science of Making Sense of Data Collecting data is only half the battle. The real power of market research lies in what you do with that data — how you analyze it, interpret it, and turn it into actionable insights. Many businesses stop at generating charts and percentages, but true insight comes from understanding the story the numbers are telling. It’s...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-10 20:21:02 -

What Is Marketing? Definition, Scope, and Why It Matters More Than Ever
Introduction: Marketing — The Heartbeat of Every Business If sales are the lifeblood of a business, marketing is the heartbeat that keeps it flowing. Yet, despite being one of the most widely used words in business, marketing is often misunderstood. Many think it’s just about ads or social media posts. In reality, marketing is far broader — it’s about understanding...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-10 20:23:02 -

What Are the 4 Ps of Marketing? The Complete Guide to the Marketing Mix (with Examples)
Introduction: The Foundation of Every Successful Marketing Strategy Every successful marketing plan — whether for a local café, a global tech brand, or an online startup — rests on one enduring framework: the 4 Ps of Marketing, also known as the Marketing Mix. Conceived in the 1960s by E. Jerome McCarthy and popularized by Philip Kotler, the 4 Ps — Product, Price,...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-10 20:24:20 -

What Is a Marketing Strategy vs. Marketing Tactics? (And Why the Difference Matters More Than Ever)
Introduction: Why Strategy vs. Tactics Confuses So Many Marketers If you’ve ever heard someone say, “We need a new marketing strategy — let’s run some Facebook ads!” then you’ve witnessed one of the most common misunderstandings in business. Here’s the truth: running ads is not a strategy — it’s a tactic. This confusion between strategy...

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