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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2026-01-16 16:32:17 -

What Are the Best Customer Acquisition Strategies?
There is no single “best” customer acquisition strategy that works for every business. The most effective approach depends on your industry, audience, business model, budget, and growth stage. What works for a B2C ecommerce brand may fail completely for a B2B SaaS company, and what works for an established enterprise may be unrealistic for a startup. This article explores the best...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2026-01-16 16:33:31 -

What Channels Are Best for Customer Acquisition?
Choosing the right customer acquisition channels can determine whether your business grows efficiently or struggles with high costs and inconsistent results. With so many options available, it’s easy to spread resources too thin or invest heavily in the wrong places. This article breaks down the best customer acquisition channels, how they work, their strengths and weaknesses, and when...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2026-01-16 16:35:10 -

How Do You Calculate Customer Acquisition Cost?
Customer acquisition cost (CAC) is one of the most critical metrics in modern business, yet it is also one of the most misunderstood and miscalculated. Many companies believe they know their CAC, only to discover later that they’ve underestimated costs, misattributed channels, or made growth decisions based on incomplete data. This article is a comprehensive, end-to-end guide on how to...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2026-01-16 16:38:08 -

What Is the Difference Between Customer Acquisition and Customer Retention?
Customer acquisition and customer retention are two of the most important concepts in marketing and business growth. They are often discussed together, sometimes confused with one another, and frequently misunderstood. While both are essential, they serve very different purposes and require different strategies, metrics, and mindsets. This article provides a comprehensive explanation of...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2026-01-16 16:39:43 -

How Do Startups Acquire Customers?
Customer acquisition is arguably the most critical challenge for startups. No matter how innovative your product or service is, a startup cannot survive—or secure investment—without acquiring paying customers. Unlike established companies, startups face unique constraints: limited budgets, unproven brands, small teams, and often little market credibility. This makes customer...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2026-01-16 16:43:44 -

What Is a Good CAC to LTV Ratio?
For any business, understanding the relationship between Customer Acquisition Cost (CAC) and Customer Lifetime Value (LTV) is critical. The CAC to LTV ratio is one of the most important metrics in growth strategy, marketing efficiency, and investor evaluation. It tells you whether your customer acquisition efforts are profitable, sustainable, and scalable. This article provides a detailed...

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Ethan Chen

atualizou a foto de perfil
2026-01-16 18:30:30 -

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Ethan Chen

atualizou a foto de capa
2026-01-16 18:31:33 -

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Justin Robertson

atualizou a foto de perfil
2026-01-16 18:32:25 -

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Leonard Pokrovski

adicionou um novo artigo Business and Corporate Finance
2026-01-16 18:32:41 -

What Is the Difference Between a CFO and a VP of Finance?
What Is the Difference Between a CFO and a VP of Finance? In many organizations, especially growing or mid-sized companies, the titles Chief Financial Officer (CFO) and Vice President of Finance (VP of Finance) are sometimes used interchangeably. This can create confusion for employees, job candidates, investors, and even company leaders. While both roles are senior financial positions and...

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