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Leonard Pokrovski

added blog Senses
2024-04-22 21:19:18 -

Feeling (psychology)
Feeling (psychology) Sensibility is a human emotional process that reflects a subjective evaluative attitude toward real or abstract objects. Feelings are distinguished from affects, emotions, and moods. The word "feeling" is already used in the "Izbornik of 1073". Due to the fact that the Izbornik of 1073 is a...

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Michael Pokrovski

added blog Decision Making and Problem Solving
2026-06-08 20:26:08 -

How does pricing psychology work?
How Does Pricing Psychology Work? The Strange Distance Between Price and Value A customer stands in front of two identical bottles of olive oil. One is priced at $9.99. The other at $14.99. Nothing else differs. Same shelf. Same brand. Same quantity. Yet the customer hesitates. Then chooses the more expensive bottle. When asked why, they offer a familiar explanation: it “seems...

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Michael Pokrovski

added blog Decision Making and Problem Solving
2026-06-08 20:43:40 -

How does psychology influence spending?
How Does Psychology Influence Spending? The Invisible Hand Inside the Wallet A person walks into a store intending to buy a single item. They leave with three bags. Nothing about their income changed in that moment. Nothing about prices fundamentally shifted. The list they carried in was clear. What changed was not the budget. It was the mind navigating that budget under real-world...

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Dacey Rankins

added blog Business
2024-09-04 15:42:37 -

Psychology of Brand Perception: How Colors, Fonts, and Images Affect Customers
Why do we buy clothes from the same brands, consider coffee in a certain chain of coffee shops to be the most delicious and are ready to pay more for flights with a familiar airline? It's simple – we love them (or, in marketing terms, remain loyal). And this love doesn't come out of nowhere — it's created by branding specialists. Branding is not just the development of a logo and...

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Dacey Rankins

added blog Business
2024-09-18 16:44:30 -

Psychology of outdoor advertising: how it affects our behavior
Imagine a city street without bright signs, billboards and glowing screens – boring, right? Outdoor advertising has long been a part of our everyday life, but few people think about how it affects our consciousness. Outdoor advertising is not just bright banners and catchy slogans, it is literally a whole science based on the psychology of perception! Advertising makes us notice...

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Dacey Rankins

added blog Sports
2025-01-14 14:43:59 -

The Psychology of Sports: Navigating Competition, Preparation, and Transition
Sports have long been a staple of human culture, from recreational activities to intense international competitions. But behind every athletic performance lies not just physical prowess, but a psychological and mental battle. Understanding the psychological effects of competition, the preparation process, and the journey from amateur to professional status is essential for any athlete, whether...

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Michael Pokrovski

added blog Decision Making and Problem Solving
2026-06-08 20:51:53 -

What is consumer psychology?
What Is Consumer Psychology? The Discipline That Lives Inside Everyday Choices A person walks into a store intending to buy shampoo. They leave with shampoo, a discounted candle, and a snack they did not plan for. Nothing in that moment violated logic. No external force removed their autonomy. No rule was broken. And yet, something important happened beneath the surface of that decision....

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Leonard Pokrovski

added blog Business
2024-08-22 16:15:11 -

Why do we need psychology in a commercial offer
Why do we need psychology in a commercial offer? Psychology in a commercial offer helps to win over a person, keep his attention, make the product more desirable and attractive, and motivate him to buy. It is worth using psychology in a commercial offer in order to: Understand the client. Find out about his problems and win him over to you. Evoke emotions. Establish an emotional...

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Dacey Rankins

added blog Business
2025-06-10 15:16:12 -

7 Common Conflict Styles That Show Up in Relationships, According to Experts
Conflict is a natural part of any relationship, whether romantic, familial, or professional. While disagreement is inevitable, how partners navigate conflict often determines the health and longevity of the relationship. According to psychologists and relationship experts, most people tend to default to specific conflict styles—patterns of behavior and communication used during...

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Leonard Pokrovski

added blog Personal Finance
2025-11-12 16:18:52 -

Am I Spending Too Much? Understanding Overspending and How to Regain Control
Am I Spending Too Much? Understanding Overspending and How to Regain Control We’ve all had that moment—checking our bank account, scrolling through the credit card statement, or opening a budgeting app—and feeling a sinking sense of surprise. “Wait… how did I spend that much this month?” Whether it’s the lure of convenience, social pressures, or just...

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Michael Pokrovski

added blog Decision Making and Problem Solving
2026-06-08 21:01:31 -

Are cognitive biases always bad?
Are Cognitive Biases Always Bad? The Question That Assumes Too Much Clarity A person recognizes a pattern in others’ behavior. They assume someone is angry because of a single sharp message, ignoring alternative explanations. Sometimes they are wrong. Sometimes they are right. The same mental shortcut produces both accurate and inaccurate judgments. This creates an uncomfortable...

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Michael Pokrovski

added blog Decision Making and Problem Solving
2026-06-10 13:10:37 -

Are cognitive biases subconscious?
Are Cognitive Biases Subconscious? The Thought You Did Not Notice Having A decision is made in under a second. Not a dramatic decision. No visible struggle. No deliberation that feels like deliberation. A job candidate is evaluated. A stock is chosen. A stranger is trusted. A headline is believed. Only afterward does the mind construct a justification—a narrative that feels like...

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Michael Pokrovski

added blog Productivity
2026-05-07 16:50:59 -

Can anyone learn speed reading?
Almost anyone can learn the techniques of speed reading, provided they have basic literacy and no significant visual impairments. However, it is more accurate to say that anyone can learn to become a more efficient reader. While the "superhuman" speeds advertised in some courses are often unrealistic, the foundational habits of speed reading are accessible skills that can help the average...

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Michael Pokrovski

added blog Decision Making and Problem Solving
2026-06-10 12:07:05 -

Can behavioral economics improve public policy?
Can Behavioral Economics Improve Public Policy? The Letter That Collected Millions A government agency wanted citizens to pay their taxes on time. The traditional solution was familiar. Increase enforcement. Expand audits. Strengthen penalties. Communicate the legal consequences of noncompliance. Instead, researchers tested something remarkably simple. They changed a sentence in a letter....

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Michael Pokrovski

added blog Decision Making and Problem Solving
2026-06-09 06:13:55 -

Can cognitive biases be avoided completely?
Can Cognitive Biases Be Avoided Completely? The Desire for Unbiased Thinking It is a common idea that better awareness should lead to better thinking. If people understand cognitive biases, it seems reasonable to expect they could simply avoid them. Make the process conscious. Correct for the distortion. Reach objective judgment. In practice, the situation is more complicated. Cognitive...

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Michael Pokrovski

added blog Productivity
2026-04-18 06:53:05 -

Can digital detox improve focus?
Can Digital Detox Improve Focus? A “digital detox” refers to a deliberate period of reduced or eliminated use of digital devices and platforms—most commonly smartphones, social media, streaming services, and other attention-heavy technologies. The central claim behind digital detox practices is that reducing digital input can restore attention, improve concentration, and...

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Michael Pokrovski

added blog Productivity
2026-04-18 07:13:45 -

Can focus be improved naturally without medication?
Can Focus Be Improved Naturally Without Medication? Yes—focus can be significantly improved without medication. In fact, most meaningful improvements in attention, concentration, and cognitive control come from behavioral, environmental, physiological, and psychological adjustments, not pharmacological ones. Medication can alter attention systems in specific clinical contexts, but for...

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Dacey Rankins

added blog Business
2025-11-25 11:01:22 -

Can Influence Be Positive and Negative?
Understanding the Full Spectrum of Human Influence in Life, Leadership, Social Media, and Business Influence is one of the most powerful forces in human behavior. It affects what people think, how they act, what they buy, who they listen to, and how society evolves. Every day, people are influenced — by friends, family, teachers, leaders, brands, creators, media, and culture. But...

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