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Dacey Rankins

added blog Business
2024-09-11 13:52:25 -

Technologies for Small Business Growth: From Startup to Success
The impact of digital technologies on the growth of startupsDigital technologies play a key role in the development of modern startups, providing small businesses with tools that allow them to compete effectively in the market. At the very beginning of the journey, it is important to understand which technologies can be useful for your business. For example, building a website and using social...

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Dacey Rankins

added blog Business
2024-12-16 14:09:11 -

Growing Your Business: Strategies for Scaling and Success
Growing a business is an exciting yet challenging process that requires strategic planning, effective marketing, and the right tools. Scaling successfully means reaching new customers, increasing sales, and expanding your presence. In this article, we’ll explore how you can scale your business, implement effective marketing strategies, build a social media presence, and leverage the best...

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Dacey Rankins

added blog Business
2024-12-17 14:20:05 -

Business Trends and Ideas: Navigating the Future of Small Businesses in 2024
As we move into 2024, small businesses continue to evolve in response to shifting consumer preferences, technological advancements, and economic pressures. Entrepreneurs are adapting to new market conditions, leveraging innovations to stay competitive, and identifying lucrative opportunities in a variety of industries. In this article, we will explore the latest trends in small businesses,...

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Dacey Rankins

added blog Marketing and Advertising
2025-11-10 17:33:43 -

Can Any Business Use Viral Marketing, or Is It Only for Big Brands?
Introduction When most people think of viral marketing, they picture massive campaigns from global brands — slickly produced videos, celebrity appearances, and millions of views within days. These examples dominate headlines, reinforcing a myth that virality belongs to companies with large budgets and big followings. But the digital landscape tells a different story. Some of the most...

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Dacey Rankins

added blog Business
2024-12-25 18:33:30 -

How Can Small Businesses Develop an Effective Strategy?
For small businesses, developing an effective strategy is critical to ensuring long-term success and growth. Unlike large corporations that have more resources and established processes, small business owners often face unique challenges when it comes to crafting a strategy that is both realistic and actionable. Fortunately, with the right approach, small businesses can develop tailored...

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Leonard Pokrovski

added blog Business and Corporate Finance
2025-12-27 22:35:12 -

How Do Businesses Raise Capital? Loans, Investors, Crowdfunding, and Retained Earnings
How Do Businesses Raise Capital?Loans, Investors, Crowdfunding, and Retained Earnings Raising capital is one of the most important challenges any business faces. Whether a company is just starting out or looking to expand, it needs money to operate, invest, and grow. Capital can be used to buy equipment, hire employees, develop new products, market services, or enter new markets. Without...

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Leonard Pokrovski

added blog Business and Corporate Finance
2026-01-06 07:23:47 -

How Do I Manage Cash Flow in a Small Business?
How Do I Manage Cash Flow in a Small Business?Budgeting and Forecasting Explained Managing cash flow is one of the biggest challenges for small business owners—and one of the most important skills to master. Many small businesses fail not because their products or services are bad, but because they run out of cash at the wrong time. Good cash flow management, supported by smart budgeting...

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Dacey Rankins

added blog Business
2025-03-14 16:12:04 -

How Do I Market My Business on a Low Budget?
Marketing is essential for growing a business, but not every entrepreneur has a big budget for advertising. Fortunately, there are many effective ways to promote your business without spending a fortune. By leveraging digital marketing, community engagement, and creative strategies, you can attract customers and grow your brand affordably. 1. Leverage Social Media Marketing Social media...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-03 20:42:34 -

How to Promote Your Small Business on Facebook (Organic + Ads Strategy)
Introduction Facebook is still one of the most powerful platforms for small business promotion. With over 2.9 billion monthly active users, it offers unmatched opportunities to reach potential customers, build community, and drive sales. But here’s the truth: organic reach on Facebook has declined significantly over the years. Businesses can no longer rely on posting alone. To succeed,...

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Dacey Rankins

added blog Marketing and Advertising
2026-01-07 14:16:49 -

Is Advertising Worth It for Small Businesses?
For small businesses, advertising often feels like a gamble. Limited budgets, intense competition, and uncertainty about results make many owners hesitate before investing in paid promotion. Some rely solely on word-of-mouth or organic growth, while others experiment with advertising but stop after mixed outcomes. This leads to a common and important question: Is advertising worth it for small...

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Leonard Pokrovski

added blog Business and Corporate Finance
2026-01-06 06:48:42 -

What Is the Difference Between Debt and Equity Financing?
What Is the Difference Between Debt and Equity Financing? Raising capital is one of the most important challenges faced by businesses at every stage of growth. Whether a company is a small startup or a large corporation, it often needs external funding to launch products, expand operations, invest in technology, or enter new markets. Two of the most common ways to raise this capital are debt...

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