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Marketing and Advertising
What Is Public Relations (PR)? A Comprehensive Guide to Managing Reputation and Building Trust
Introduction: The Power of Perception Public Relations — commonly known as PR — is...
By Dacey Rankins 2025-10-24 16:01:13 0 2K
Business
What Is Competitive Advantage in Business Strategy?
In today’s fast-paced and competitive business world, the ability to outperform competitors...
By Dacey Rankins 2024-12-25 18:28:06 0 15K
Financial Services
Economic efficiency
Key Points Economic efficiency is the idea that it is impossible to improve...
By Mark Lorenzo 2023-07-11 19:48:45 0 12K
Marketing and Advertising
The Risks and Pitfalls of Viral Marketing — Understanding the Downside of Going Viral
Introduction Viral marketing is often portrayed as the holy grail of modern brand growth —...
By Dacey Rankins 2025-11-11 17:37:46 0 1K
Business
Can Conflict Resolution Be Applied in Different Settings?
Conflict resolution is not confined to corporate boardrooms or HR departments—it’s a...
By Dacey Rankins 2025-08-05 15:00:00 0 6K
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