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Dacey Rankins

added blog Marketing and Advertising
2025-10-17 15:22:41 -

How to Implement Location-Based Marketing or Geofencing
Introduction In a digital age where personalization drives engagement, location-based marketing (LBM) and geofencing have emerged as two of the most powerful tools for connecting with customers in real time. Modern consumers are constantly on the move, and their smartphones provide marketers with the opportunity to reach them based on where they are, not just who they are. Location-based...

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Leonard Pokrovski

added blog Economics
2026-02-16 17:09:37 -

What Are the Components of Commerce? – Trade and Auxiliaries to Trade
What Are the Components of Commerce? – Trade and Auxiliaries to Trade Commerce is a very important part of modern economic life. It connects producers and consumers and ensures that goods and services reach the right place, at the right time, and in the right condition. In simple words, commerce deals with all those activities that help in the exchange of goods and services. Commerce...

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Dacey Rankins

added blog Marketing and Advertising
2026-02-02 18:27:43 -

What Industries Benefit Most From Outdoor Advertising?
Outdoor advertising is one of the most versatile marketing channels, but its impact is strongest in industries where location, visibility, and repetition influence consumer behavior. While nearly any business can use outdoor advertising, certain industries consistently see stronger results due to how customers make decisions in the real world. This article explores what industries benefit most...

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Dacey Rankins

added blog Marketing and Advertising
2026-01-06 15:32:58 -

What Industries Spend the Most on Advertising?
Advertising drives awareness, engagement, and revenue, but not all industries invest in it equally. Some sectors allocate massive budgets to maintain visibility and compete in crowded markets, while others rely on word-of-mouth or niche channels. Understanding which industries spend the most on advertising reveals patterns in consumer behavior, market competition, and marketing priorities....

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Dacey Rankins

added blog Marketing and Advertising
2026-01-14 14:25:31 -

What Industries Use Billboard Advertising the Most?
Billboard advertising has remained a powerful marketing channel for decades, even as digital advertising has grown. While nearly any business can use billboards, certain industries rely on outdoor advertising far more than others. These industries benefit from billboards’ ability to deliver mass visibility, reinforce brand awareness, and influence consumer decisions at the local and...

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