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How Do Businesses Price Products or Services?How Do Businesses Price Products or Services? Understanding Costs, Margins, and Market Positioning Pricing is one of the most important decisions a business makes. Set prices too high, and customers may walk away. Set them too low, and the business may struggle to survive. Successful pricing is not guesswork—it is a strategic process that balances costs, profit goals, customer...0 Commentarios 0 Acciones 823 Views 0 Vista previa