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Dacey Rankins

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2024-07-26 12:36:15 -

"Cindy Alvarez – How to create a product that will be bought. Lean Customer Development Method" Summary Review
I read Cindy Alvarez "A Product That Will Be Bought. Lean Customer Development Method" - about the development of consumers and working with them. The book was not complicated, the whole difficulty was in a large number of life hacks, tips, examples, screenshots and their further prioritization. I wrote down the main things here, now I am sharing my synopsis on this topic. By chapters:Chapter...

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Dacey Rankins

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2025-03-25 15:39:31 -

How Should I Structure a Customer Meeting During Customer Development?
Customer Development meetings are a vital part of the process of building a product or service that truly resonates with your target market. The purpose of these meetings is to gather valuable insights directly from potential customers, validate your assumptions, and better understand their pain points and needs. The structure of the meeting is crucial to ensure you gather the most useful and...

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Dacey Rankins

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2025-03-25 15:38:17 -

What are Effective Questions to Ask During Customer Development Interviews?
Customer Development interviews are a critical tool for gathering insights directly from your target audience. The goal is to validate assumptions, understand customer pain points, and gain clarity on their needs and behaviors. One of the most important aspects of conducting these interviews is asking the right questions. Effective questions can help you uncover the most valuable insights,...

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Dacey Rankins

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2025-03-25 15:36:40 -

What are the Steps in the Customer Development Process?
The Customer Development process is a strategic framework used by entrepreneurs, startups, and businesses to create products and services that truly resonate with customers. This approach emphasizes testing and validating ideas through direct customer feedback before committing significant resources to product development. The process consists of four essential stages: Customer Discovery,...

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Dacey Rankins

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2025-03-25 15:34:42 -

What is Customer Development?
Customer Development is a methodology for creating products or businesses by testing ideas or prototypes with potential consumers to validate their importance. The approach centers on understanding customer needs, pain points, and desires before committing significant resources to product development. This iterative process helps entrepreneurs, product managers, and startups create offerings...

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Dacey Rankins

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2025-03-21 14:11:02 -

What Role Does Customer Development Play in Startup Innovation?
In the fast-paced and competitive world of startups, innovation is key to staying relevant and successful. However, not all innovations succeed in the market, and many startups fail because they overlook a crucial component—understanding their customers. This is where customer development comes into play. Customer development is a framework that focuses on understanding customer problems...

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Dacey Rankins

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2025-03-19 14:55:25 -

How AI is Impacting Entrepreneurship
In recent years, Artificial Intelligence (AI) has emerged as a game-changing technology, revolutionizing industries across the globe. For entrepreneurs, AI presents an array of opportunities to innovate, streamline processes, and drive business growth. From enhancing decision-making to automating mundane tasks, AI is transforming the entrepreneurial landscape. In this article, we will explore...

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Dacey Rankins

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2025-03-24 15:27:36 -

How Can I Validate My Startup Idea Before Launching?
One of the most critical steps in launching a successful startup is ensuring that your idea has a genuine market demand. Validation helps reduce the risk of investing time, money, and effort into a product or service that doesn’t meet the needs of your target audience. But how exactly can you validate your startup idea before going all in? By engaging with potential customers, gathering...

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Dacey Rankins

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2025-03-21 14:15:44 -

How Does Technology, Particularly AI, Influence Startup Innovation?
In today’s fast-evolving business landscape, technology, especially artificial intelligence (AI), is transforming how startups innovate and compete. AI is not just a buzzword—it's a powerful tool that can streamline operations, enhance decision-making, and create personalized experiences for customers. For startups, leveraging AI can unlock new opportunities, optimize processes, and...

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Dacey Rankins

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2025-03-10 17:25:48 -

Is Lean Startup Applicable Only to Tech Companies?
The Lean Startup methodology, popularized by Eric Ries, is often associated with technology startups, especially those in Silicon Valley. However, Lean Startup principles extend far beyond the tech industry. The core idea—building products based on validated learning, rapid experimentation, and customer feedback—can be applied to businesses of all types. Whether in healthcare,...

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Dacey Rankins

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2025-03-19 14:57:31 -

What Are the Best Books and Courses on Entrepreneurship?
Entrepreneurship is an exciting and challenging journey that requires a combination of creativity, determination, and business acumen. Fortunately, aspiring entrepreneurs have access to an extensive range of resources that can guide them in building successful businesses. Among the most valuable tools are books and courses, which provide knowledge from experienced entrepreneurs, industry...

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Dacey Rankins

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2025-03-07 13:49:31 -

What Is a Minimum Viable Product (MVP)?
A Minimum Viable Product (MVP) is the simplest version of a product that allows a team to collect the maximum amount of validated learning about customers with the least effort. The concept, popularized by Eric Ries in The Lean Startup, helps startups test ideas, reduce risks, and refine products based on real user feedback before investing significant resources. Why Is an MVP Important?...

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