Positioning is important. Very important.
Positioning is necessary in order to maintain the unity and consistency of communications.The way partners and customers see your brand directly affects their attitude, desire to buy and use your product. Enter the market with discounts, do not expect that in the future they will buy from you without special offers. If you like bright...
Podcasts as a global trend are currently on the rise and for good reason. We are talking about useful, high-quality, and most importantly sincerely presented video content, which means it will have an audience and profit.
What is a podcast?A podcast is a dialogue between two or more people, which is recorded on video or audio. An important difference between podcasts is the fact that there is...
The temptation to have extra income often outweighs common sense. Wanting to make quick money, some do not delve into the details and think that they become participants in network marketing. But in reality, they invest money in a financial pyramid. As a result, instead of profit, they get empty accounts and bitter experience. In this article, we tell you in a simple and understandable way how...
When the competition in the niche becomes very high, it becomes difficult to find new customers. Then you can turn to the databases of competitors to expand your own. In this article, we will tell you where to get competitors' databases and how to use them in your work.
Why do you need competitors' customers?The world of entrepreneurs is divided into two camps. Someone believes that working...
A business without a marketing strategy operates blindly, losing money and time. A company may have a better product, but if it's not clear how to convey its value to consumers and convince them to buy, all efforts will be in vain. The strategy helps you understand who the company's customers are, how to reach them, and how to hook them.
What is a marketing strategy? A marketing strategy...
What is a marketing plan, what types does it include, how to develop and use it? In this article, we will dive into the topic of marketing strategies, analyze a number of examples and methods, and learn how to create a truly working marketing plan that will become the foundation for the prosperity of your business.
What is meant by the term "marketing plan"
This is a strategic action plan...
Sometimes we use the same words with the interlocutor, but at the same time we talk about different things. Therefore, it can be useful to discuss the glossary and agree on the terms "on the shore".
What does labor market analytics "say"?
Market research helps tounderstand:
whether the requirements for the vacancy are relevant,
whether the declared functionality...
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